Innovation Roadmap

Position a global utilities company within the low-carbon fuels value chain

Innovation Roadmap

BACKGROUND

As part of its decarbonization strategy, our client is exploring the CO₂ value chain—from capture to utilization—and has commissioned IAC to analyze the synthetic fuels segment and provide strategic recommendations based on market opportunities.

 

THE IAC APPROACH

For six major European countries, we conducted an in-depth market analysis based on local strategies and growth potential (willingness to pay, technologies, industrial resources, incentives, legal framework, differentiators, etc.).

We supplemented this study with a definition of the value chain structure and an analysis of the competitive landscape (detailed analysis of inputs, processes, plant construction, production, value creation, etc.).

 

RESULTS

  • Comprehensive assessment of technologies and potential, including identification of key success factors in the main target areas,
  • A customized strategic roadmap to optimize entry into the e-kerosene and e-methanol markets.

Based on this information and an analysis of our client’s assets, we formulated a strategic positioning recommendation for each country, with a revenue target for 2050.

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